MushRex? Isn’t that what you say to a sled dog?
I guess not. According to the manufacturer, it’s called MushRex because it’s an “immune-supportive mushroom complex” that contains
a patented, micronized mushroom heteropolysaccharide complex derived from: Lentinula edodes, Grifola frondosa, Coriolus versicolor, Agaricus blazei, Ganoderma lucidum, and Cordyceps sinensis, plus six full-spectrum organic mushroom species, consisting of the primodia, mycelia and fruiting bodies, along with their naturally-occurring bio-active extracellular compounds.
I have no idea how ingesting all those ’shrooms would do a body good. I do know, however, that there appears to be no enticing way to incorporate “mushroom” into a product name. (See my previous posts on Chocorooms and Mega-Mushroom Skin Relief Advanced Face Serum.) Why don’t these companies opt instead for word blends that use myco- (from the Greek word for “fungus”)? It’s elegant, it’s accurate, and it even has “my” in it.
Please, though: no Fungals.
These underpants for girls from Fruit of the Loom have already been nominated for Worst Product Name Ever. As a commenter on the tywkiwdbi blog pointed out, the boys’ equivalent should really be called FunGi. (Thanks to one of my own commenters, Stan, for sharing that info.)