From Corey G. Johnson’s ProPublica interview with Ryan Busse, a former gun-industry executive who left his job in 2020 to become a gun-safety advocate:
You know, I tell the story that 15, 20 years ago, the industry named guns like the Smith & Wesson 629 or the Remington 870 because you had [industry] attorneys that knew that even the names of guns could be important. They could encourage people to do irresponsible things. And so you’d never wanted to even name things that might encourage bad things to happen. Now we have a gun called the Wilson Urban Super Sniper. I mean, what are you supposed to do with that? We now have a gun called the Ultimate Arms Warmonger. What are you supposed to do with that? We now have an AR-15 company called Rooftop Arms, as in when you don’t get what you want, you vote from the rooftops. And what happened in Highland Park? A kid got up and killed people from a rooftop. You see the old self-imposed responsibility; those old norms of behavior have been just completely trashed.
Highland Park: On July 4, 2022, a gunman fired 83 shots into the crowd at a Highland Park, Illinois, Independence Day parade. Seven people were killed.
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