You’re probably heard of babies named after brands: Porsche, Chanel, Armani, and, lest we forget, Tiffany. Now the Baby Name Wizard blog tells us about three baby names from the 1980s and 1990s that were inspired by TV advertising.
Polldaddy is dead; long live Crowdsignal, its successor in the platform-agnostic poll- and survey-creation business. The service, which is owned by Wordpress, was silent on the reason for the recent name change, leaving us to wonder: Was daddy too patriarchal? Was the name likely to be confused with the unrelated GoDaddy*, the internet-domain registrar?
As long as we’re asking questions, what accounts for the plethora of DADDY brand names? There are 757 DADDY registrations in the U.S. Patent and Trademark Office database, from FROG DADDY (“men’s and women’s wearing apparel”) and CAT DADDY (“beds for household pets”) to THE SOUP DADDY (“soups, stews”), THE CANDLE DADDY (“candles”), TACO DADDY (“catering”), UNDERWEAR DADDY (“socks”), CHOCOLATE DADDY (“sunglasses”), WOLF DADDY (“reality-based television program”), and ICE DADDY (“electric air deodorizers for refrigerators”). Nearly a third of the registrations have been filed in the last two years. What accounts for the trend?
On a recent trip to Costco I bought a box of RXBAR protein bars, which contain several healthful ingredients, none of which, according to the package, is bullshit. Good to know!
From the RXBAR website:
Guys who are into CrossFit would never indulge in B.S.
As you probably know from my periodic appearances in Strong Language, the sweary blog about swearing, I’m constantly on the lookout for sweary brand names and slogans. When I saw “No B.S.” on the RXBAR box, I remembered a similarly frank promise made earlier this year by Everlane, the “radical transparency” retailer.
In U.S. and Canadian law, there’s a long-established* practice of using “Jane Doe” or “John Doe” to refer to a person whose name is unknown or must be withheld. Placeholder names like these are called kadigans, and it turns out there are legal kadigans for parcels of real property as well. The primary such placeholder name is Blackacre; if two parcels of property are being compared, the second is usually called Whiteacre.
This is where I confess that while I’d known about Jane and John Doe for a long time, I first encountered “Blackacre” less than a week ago, by way of a clever tweet from Kathryn Rubino, an editor at the Above the Law blog.
What if you lose the right to your company name … and the name is your own? When it happened to fashion designer Kate Spade, she changed not only the brand name but her own. (The Fashion Law, via Catchword)
The strange case – as in legal case – of the Hasbro toy hamster named Harris Faulkner and the Fox News anchor named Harris Faulkner: “either a really weird coincidence or some very niche cross-marketing on Hasbro’s part.” (Consumerist)
Course description: “Founded in Wayne, Pennsylvania in the autumn of 1992, Anthropologie remains a destination for women wanting a curated mix of clothing, accessories, gifts and home décor that reflects their personal style and fuels their lives' passions, from fashion to art to entertaining.”
Extra credit: Anthropologie has a charitable division called Philanthropie.
Remember back in May, when Budweiser announced it was rebranding its beer “America” for the remainder of the U.S. election season? (You’ve probably noticed how much national harmony has broken out as a consequence.) Well, not to be outdone, a much smaller brewery in Minnesota has brought out its own patriotically themed brewski. It’s called #Merica! – hashtag, spelling, and exclamation mark sic.
All very charming, but my theme here today isn’t the beer name. It’s the brewery name: Surly.