It started with an ad that materialized on my screen for no apparent reason.
“With CHANTIX, you can keep smoking at first and ease into quitting.”
I don’t smoke, hadn’t been searching for anything cigarette-related, and—whoa, what was that goggle-eyed bird doing in a smoking-cessation ad?
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On July 27, the 45th president of the United States took to Twitter, as he does, to attack Elijah Cummings, who has represented Maryland’s 7th congressional district in the U.S. House of Representatives since 1996. The president called Rep. Cummings’s Baltimore district “a disgusting, rat and rodent infested mess.” He misspelled Cummings’s name “Cumming.” It was unclear whether he knows that a rat is a rodent, or whether he just likes to repeat himself alliteratively.
Rep. Elijah Cummings
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“This is, without a doubt, the most uninformed, toady, poorly written, categorically untrue statement I have ever seen a President of the United States make.” That’s what reporter Robin Wright said Joe Cirincione, a nuclear-security expert and president of Ploughshares Fund, had told her for a story published November 20 in the online edition of the New Yorker. Had she misheard? Surely Cirincione had said “toadying,” the adjective that means “in an obsequious manner”?
But no: the quote in fact reproduced a tweet Cirincione had posted earlier that day.
This is, without a doubt, the most uninformed, imbecilic, toady, poorly-written, categorically untrue statement I have ever seen from a president of the United States. A complete disgrace. https://t.co/9eqoWFeroX
— Joe Cirincione (@Cirincione) November 20, 2018
Toady is a word with a colorful past, about which more in a bit. It’s a noun (“servile parasite,” “fawning flatterer”) or a verb (“to behave like a toady”), but not a modifier. Not any longer, that is.
The Toadies in Super Mario World are neither sycophantic humans nor toads; they resemble a cross between Harry Potter and a high school’s eagle mascot. Source: Mariowiki.
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Sorry to Bother You, now in theaters, was filmed in Oakland, California, where I live, with lots of recognizable landmarks in the background. But its characters are citizens of at least one alternate realm as well. The film, written and directed by activist-musician Boots Riley, begins as a workplace comedy set in a grim telemarketing firm – the film’s title comes from the script that our hero, Cassius Green (Lakeith Stanfield), must deliver – and quickly takes some surreal hairpin turns.
Lakeith Stanfield (left) and Armie Hammer in Sorry to Bother You
We end up in the offices of the ironically named WorryFree company, whose CEO, the hyper-libertarian Steve Lift (a composite of Steve Jobs and Lyft?), makes Cassius (also known as “Cash,” in case you didn’t catch on immediately) a Faustian offer he ultimately can’t refuse: $100 million in exchange for transforming – just for five years, you understand – into a bipedal horse-human hybrid. In the lingo of the film: an equisapien. It’s a word that, as far as I can tell, Riley invented for the film.*
I couldn’t find any images of Sorry to Bother You’s equisapiens, so here’s BoJack Horseman. More about him in a bit.
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You know how Google names its Android versions after sweets like Kit Kat and Marshmallow? Well, writes Justin Pot, Microsoft should name its updates after dogs. (How to Geek)
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Speaking of Kit Kat, the brand is hugely popular in Japan, in part because “Kit Kat” translates to “You will surely win.” (Fortune; h/t MJF)
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A century ago, dozens of American girls were named Milady because of the success of a new product: the Milady Décolleté Gillette safety razor, developed to remove underarm hair. (And did you know that “underarm” was coined as a euphemism for “armpit”?) (Baby Name Wizard)
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“Most verbs stay basically the same in different grammatical roles. ‘Walk’ looks like ‘walks’ and ‘walked.’ But the word ‘be’ looks nothing like the word ‘am,’ which looks nothing like the word ‘were.’” (Arika Okrent for Curiosity.)
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When I wrote about mansplain, in September 2010, the earliest citation I found for the word was from an April 2009 Urban Dictionary entry. Now lexicographers at the OED have antedated mansplaining to a May 2008 comment about the TV show “Supernatural.”Katherine Connor Martin, Oxford University Press’s head of US dictionaries, says the OED usually waits a decade or so before adding new words, but makes exceptions when a word “is deemed important enough.” (Quartz)
Mansplain magazine via Matt Round
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You know it as a shorter, simpler way to say “rhinoceros.” But in the 17th and 18th centuries rhino was slang for “money,” and the related adjective rhinocerical was slang for “wealthy.” And no one is sure why.
These are not the rhinos you’re looking for. (But they sure are cool in Black Panther.)
Rhinoceros, from Greek roots meaning “nose-horned,” entered English around 1300; it referred to the herbivorous odd-toed ungulate, two species of which are found in Africa and three in Southern Asia. Rhino- also appears in combination forms such as rhinoplasty (plastic surgery of the nose; first appearance in print: 1828); rhinolaryngitis (1891); and rhinovirus (1961). As the shortened form of the animal name, the word first appeared in print in 1870. But nearly two centuries earlier it was popularly used in England to mean “cash,” and by 1697 the idiom “ready rhino” (or “ready rino”) was in circulation.
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Years ago, I named the world’s first “bidirectional” condom, so this story really spoke to me:
Diverse & Resilient, an LGBTQ organization in Milwaukee, decided to do something about the bland branding of free condoms. So it partnered with a local marekting agency, Cramer Krasselt, to create Naughty Bags, condoms designed by teens for teens. According to Adweek, the condoms are made “to be sex-positive, humorous, and cool” and feature “witty names like Pork Parka, Pelvic Poncho, Scuba Gear, Surge Protector and—our favorite—Papa Stopper.” Brilliant – in every sense.
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When is a press briefing not a briefing? When it’s a gaggle, sometimes held en route to somewhere, sometimes in the James Brady Press Briefing Room, sometimes excluding the biggest media outlets in the U.S.
“White House Excludes Several Outlets From Press Gaggle,” NBC News, February 27, 2017
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The American Name Society is accepting nominations for Names of the Year, with the winners to be announced at the society’s annual meeting in Austin, Texas, on January 5, 2017. Anyone can play; submit your nominations before January 3.
Here are my own nominations in the categories established by ANS – names “that best illustrate, through their creation and/or use during the past 12 months, important trends in the culture of the United States and Canada.”
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