Gone are the days when an aspiring wine brand had to sound aristocratic. Today’s successful wines have names like Jealous Bitch, The Ball Buster, and Le Vin de Merde. “Dirty Wine,” my new post on the Strong Language blog, examines the trend and catalogues the players. Take a look, but be forewarned: Strong Language calls itself “a sweary blog about swearing,” and it delivers on that slogan—but in the most edifying and even scholarly way.
“Dirty Wine” is my twelfth post for Strong Language since the blog launched in December. My earlier posts include a look at a contemporary update of Chekhov’s The Seagull called Stupid Fucking Bird; a survey of some naughty-sounding brand names like Pschitt and Smeg; and an anti-Valentine’s Day roundup. My co-contributors have added to the canon with posts like Rob Chirico’s “Sex on the Beach, Monkey Glands, and Other Cocktails”; James Harbeck’s “Boogers, Buggers, and Other Bugbears”; and Iva Cheung’s review of an underappreciated 1884 volume, A Cursory History of Swearing. If this sounds like your cup of dirty tea, by all means bounce over to Strong Language and leave a comment or a “like.”
UPDATE, April 3: My “Dirty Wines” post has been reposted on Lexicon Valley, Slate’s language blog.