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December 19, 2014


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There is also flopping in the National Basketball Association, more formally described as "exaggerating contact." Typical: player brushes up against opponent, and reacts as though he'd run into an electric fence, hoping the officials will call a foul. A flop will earn a warning; subsequent flops incur fines. (Like $5,000 is going to impress these guys: the "average" NBA salary is about $5.5 million a year.)

I'm glad companies have stopped all their hackneyed "innovating" and turned instead to "delighting".

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