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November 28, 2012


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My favorite part of that story is what Roku means! That, to me, is how to get to a great name - kick all the words around that mean something to you, and find the one that works best as a name. It's not random, but it's not obvious. And it's perfectly functional. A real sweet spot! I had the same idea about the pronunciation that you did for a while, but it didn't matter, because I never talked about it with anybody - I only interacted with it online, so the pronunciation was not a big consideration.

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