Good news for procrastinators and cheapskates: Visual Thesaurus has quietly released all content older than three months from its confinement behind a paywall. That means you can now read almost all my Candlepower columns about names, brands, and the language of commerce—dating back to August 2006—without paying a dime.
A few examples of my VT oeuvre:
Decoding Fashionspeak (April 5, 2010): The odd abbreviations, the peculiar adjectives, the bossy imperatives.
Bad Science (July 14, 2008): How DNA, exponential, paradigm shift, and other mathematical/scientific terms became appropriated and skewed by corporate wordslingers.
Queuing Up (February 7, 2011): Why are business names that start with Q—like Quid, Quora, Qrank, and Qire—suddenly so ubiquitous?
Read, enjoy, leave a comment!
Naturally, you should still subscribe to Visual Thesaurus. For one thing, it’s just $19.95 a year. For another, who wants to wait three months for good writing about words and language by the likes of Mike Pope, Dennis Baron, Neal Whitman, and Orin Hargraves?
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