Yesterday I told you about Vook. Today, as chance and rhyme would have it, bookseller Barnes & Noble is introducing a new electronic-book reader called the Nook. It will cost $259, the same price as Amazon's Kindle.
I can understand how B&N arrived at Nook. It rhymes with book and suggests a cozy corner in which to curl up with ... well, a luminous battery-powered appliance. It's a venerable English word (as is kindle) that came into the language around 1300, with the sense of "a corner of a thing regarded as a separate portion," although its earlier provenance remains a mystery.
Nevertheless, Nook is not without problematic associations, of which "racial slur derived from nanook" and "pacifier/binky/sucky toy" are among the least worrisome.
UPDATE: The Nook reader is now up on the B&N website.