Out of the mouths of moguls:
What kind of name is Vuguru? To me it sounds like a drug, like Vioxx or Viagra. If it reminds you of something that creates new strength, I guess that's O.K. In French, vous is second-person plural. Vuguru--you are the guru of viewing. It was just a made-up word.
--From Deborah Solomon's interview with former Disney CEO Michael Eisner in the Sunday New York Times Magazine, Nov. 18, 2007.
Vuguru is Eisner's new production company that specializes in very short, made-for-the-web series such as "Prom Queen." Elsewhere in the interview with Solomon, Eisner called the ongoing Writers' Guild strike "stupid."