I thought I knew quite a bit about Amazon. I have, after all, been a customer since September 1997. (My first order: The Cynic’s Dictionary and Idiom Savant: Slang as It Is Slung.) I’ve written about the company and its brands (see here and here, for example). I’ve read two books about the company: Alec MacGillis’s Fulfillment: Winning and Losing in One-Click America (2021) and Brad Stone’s The Everything Store: Jeff Bezos and the Age of Amazon (2014)*.
But I’ve never worked for Amazon, which may explain my not knowing that the company had a mascot called Peccy.