Most portmanteaus are blends of two words: slithy from slimy and lithe, brunch from breakfast and lunch. But every so often, and with great effort, someone creates a portmanteau from three or more words. These tripartite blends, overstuffed like a Thanksgiving turducken, are the subject of my September column for the Visual Thesaurus.
My columns are paywalled for three months. Here’s a slice to whet your appetite—some turduckenym examples from the world of branding and advertising: