Since 2009 I have observed Festivus – the holiday for the rest of us, celebrated on December 23 – by publishing misspellings, grammar flubs, and punctuation errors committed in the name of commerce. It’s all been lighthearted and lightly instructive: my way of honoring The Airing of Grievances, a mock-tradition of this mock-holiday.
This year, however, my grievances are much more grievous than a misplaced apostrophe or a misspelled brass plaque.
Like many of you, I was dismayed by the 2016 presidential campaign, its outcome, and its aftermath. As I surveyed the devastation, I saw root causes in the practices of my own industry – marketing and branding – and in the ideology of technology, which now permeates the general culture.
And so my grievances this year aren’t minor infractions but rather more serious sins. Here, as I see it, is how we came to this sorry pass.
Via Pinterest. An authentic Festivus pole would be unadorned: decorations are “distracting.”