Spotted at Bed Bath & Beyond: a new -ify coinage.
I believe this design template is called Everything But the Unicorn.
The product’s name is Slushy Magic – the package contains “magic cubes” (filled with saline solution or gel, possibly) and a “Slushy Magic Cup” – but the stated benefit is slushification. Can you slushify your Zenify? Why, yes, you can!
But wait, the suffixifying fun has just started! As the Slushy Magic product video says, “It’s slush-a-licious!”
If you think that’s over-the-top, read this loopy Amazon review:
Upon discovering this vast beauty located in a not-so-local WalGreens, my happiness meter jumped from “Oh gawd, I need tampons” to “HULLOOOOOOOOOOOOOOOOOOOOOOOOO SLUSHIES” (no I did not forget my lady things, I just happened to possibly mistakenly pick up cotton balls and twine). Of course, being the impatient person I am, I immediately ripped open that beautiful cyan blue box, with the happy children on the front, their precious cherub faces, gleaming at me with their cheery smiles as if to say, “Come to my slushy fountain, drink upon the abrosia [sic] of the Gods!”. In my exuberance, I did happen to endure the brutal, stabbing wound of a papercut, and some may or may not have gotten on the cup. It is alright, we all need more iron in our diets. Joyfully, I threw the saline-filled-whatevers into the freezer in wait for my delicious slushy shakin’ morning!
Take it from me: She’s just getting warmed up.
Somewhat related: Robert Lane Greene on the nounification of adjectives.
Bonus vocabulary fun: The OED says slush (“partially melted snow or ice; soft mud; food of a watery consistency; rubbishy discourse or literature”) is of “doubtful” origin. Slush fund (“a fund used to buy luxuries or to bribe”) originated in the 1830s in the U.S. Navy. The drink known as slushy goes by many other names, including Hawaiian ice, shave(d) ice, snow cone, and snowball. And that’s just in the U.S.; see this Wikipedia entry for slushy synonyms around the world.