« Word of the Week: Swatting | Main | On the Visual Thesaurus: Shall We Plus? »

April 16, 2013


Feed You can follow this conversation by subscribing to the comment feed for this post.

Re verbs-as-nouns, I don't mind reveal as a noun. Ask and solve have perfectly serviceable noun counterparts - request and solution. But "revelation" for reveal carries other connotations and is just way too formal for most situations; unveiling doesn't work either. Bring on the reveal!

I agree with Jessica -- I hear "the reveal" as a deliberate allusion to either a stage magic act (not sure where I got this) or a plot twist in a suspenseful movie. Sometimes a little precious, especially when used in a business/marketing context, but often OK. Definitely not as bad as the others.


Also, i'm not usually that sensitive about grammar, but something about the increasingly common "substituted with" mistake in that Clio image (instead of "replaced with") really grates on me. Maybe because it seems like the writer's deliberately showing off a little by using the bigger word, so when they can't even use it correctly...

Verify your Comment

Previewing your Comment

This is only a preview. Your comment has not yet been posted.

Your comment could not be posted. Error type:
Your comment has been saved. Comments are moderated and will not appear until approved by the author. Post another comment

The letters and numbers you entered did not match the image. Please try again.

As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.

Having trouble reading this image? View an alternate.


Post a comment

Comments are moderated, and will not appear until the author has approved them.

My Photo

My Web Site

Top 25 Language Professionals Blogs 2012
Top 25 Language Professionals Blogs 2011
Top 10 Language Professionals Blogs 2010
Top 100 Language Blogs 2009

Your email address:

Powered by FeedBlitz

Bookmark and Share