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December 18, 2012


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The use of "forever" is definitely a nice coup against De Beers, but I have to say that I find the message of "She's forever in your debt" really, really creepy.

I agree with Q Pheevr, it is creepy and insulting to women.

Q. Pheevr and The Corresponder: I'm usually hypersensitive to language that demeans women, but somehow this use of "debt" doesn't bother me. I take it as a rephrasing of "she'll thank you." But I do see how someone could find it offensive.

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