Jack Dorsey, one of the founders of Twitter, has been in the news recently for his latest venture, Square, Inc., a payment service for mobile devices.
Square, Inc., logo.
The company was born in late 2009; the device—a small square plug-in—became available last month. The company’s URL is SquareUp.com.
As I was reading about Square. it occurred to me that there’s a lot of squareness going around in company names. For example:
Caresquare, website software for home healthcare agencies.
Foursquare, the geolocation service that lets users earn “badges” for checking in from mobile devices.
Mindsquare, a German “enterprise 2.0 specialist network for SAP technology and application development.” The company uses the German country-code domain, .de; mindsquare.com is registered to someone in California who’s probably waiting for an offer he can’t refuse.
SquareCare floor-cleaning services.
Squarespace, a web-development and blogging platform.
SquareTrade, “the largest independent warranty provider,” in business since 1999.
Square 1, which sells and services parachutes.
Square 1 Bank, which “specializes in providing financial services to entrepreneurs and venture capitalists.”
Square One Vodka, which touts its “eco-conscious sophistication.” The company is based in Marin County, California.
Then there are all the “squared” names, including one for almost every letter of the alphabet. (MSquared, named for co-founder Marion McGovern, has been staffing companies with a “flexible workforce”—i.e., out-of-work consultants—for 20 years.)
If, after reading this post, you’re still bullish on “square,” you can buy any of the following square .com domains for $5,000 or less: squarewire, a-square, m-square, lsquare, areasquare and squaresquare. Also on the auction block: squaredance, hsquared, unsquared, djsquared, dpsquared, and kbsquared.
And that doesn’t include all the square dot-coms owned by squatters—like square.com. Make an offer!
A company called Parallels (the same outfit that lets you run Windows on a Mac) seems to have licensed a name that cries out for use in these social-media-loving times: townsquare.com
Posted by: Michele Hush | November 05, 2010 at 07:08 AM
Don't forget HIP2B^2 - an initiative by a South African milionair to get local kids into maths and physics.
Posted by: AnyaAndMerlin | November 17, 2010 at 01:48 AM